ABOUT

PLAY HUNTER is a photographer, author and Instagram strategist. Fine art educated at Saint Martins College of Art in London, she is based in Zurich – the perfect place for morning swims in the river. Ms Hunter’s work has been internationally published and exhibited.

Photography, writing, art, cutting-edge style, catching what’s now & wow – why choose?

PLAYLUST is the answer to a simple question and a new take on «Wanderlust». Founded in 2007, it was the first photo journal to put the style avantgarde in Switzerland on the international radar. The unique mix of wow people and razor sharp copy immediately hit a nerve with global audiences. Before soon, the world of Playlust evolved into art shows, columns, diverse international assignments and creative collaborations – among them the photo book Now & Wow – A Style Hunter’s Book of Photographs.

In their tenth year together, Playlust and Ms Hunter are doing great, walking the fine line between art and business. The media landscape is a very different one. We have seen many hypes come and go. We have changed completely. But here we are, still serving pictures, words and rock’n’roll. We sell to collectors as well as international labels and professionals moving in contemporary art, fashion and media. But we will never sell out.

We are gifted managers of contradiction

Curious and confident

We intend to stay

One click ahead

Of zeitgeist

Self Portrait With Opuntia 17 August 2017 I © Play Hunter I Playlust.net

Play Hunter I Self Portrait With Opuntia I August 2017 I © Play Hunter / Playlust.net

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PICTURES, WORDS & ROCK'N'ROLL SINCE 2007
© Play Hunter