January 16, 2018, CLIENTS

WALDRAUD

INSTAGRAM EDITORIAL DIRECTION & STRATEGY I VISUALS

CLIENT: WALDRAUD is the go-to destination for quirky fashion and furnishings in Zurich: «We love things that stand out from the crowd. It is about creating wow-moments for people who visit our shop», explains Ann Isler who runs the concept store together with her husband Lorenz. Not interested in fast-lived trends the couple push labels with personality, history, quality and functionality. WALDRAUD appeals to everyone who appreciates timeless favourites with an often humorous edge.

TASK: translate WALDRAUD’s philosophy & aesthetics into a coherent  @WALDRAUD narrative, increase brand awareness, generate sales

WHAT I DO

  • Strategy & Campaign Building
  • Visuals & Editorial Direction
  • Copy
  • Hashtag Sets & Marketing
  • Workflow & Organic Growth Optimisation

PLAYLUST I Ann Isler, September 2017 I © Play Hunter
Photography News: my portrait of Ann & Lorenz Isler, founders and owners of Waldraud Concept Store in &klevering amsterdam catalogue , 2017 I © Play Hunter I Playlust.net
© Play Hunter

Serving Pictures, Words and Brutalist Beauties

© PLAY HUNTER 2019